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Nike Women
Vogue World
Vogue world is an immersive fashion and culture defining moment, live-streamed to the world with 30M+ impressions. On the eve of the Olympic Games when all eyes turned to Paris and Sport, we leveraged the full force of Nike Women to inspire the goddess within every Athlete.
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The response celebrated the full energy and spectrum of evolving
femininity through an array of event capture, talent spotlights,
and Q&A’s, as well as launch content of the new Nike Women’s
publication celebrating women in sport.
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Capitalising on the moment of Vogue World Paris to launch the
inaugural issue of Nike Women’s magazine by generating hype
around the magazine with key influencers at the event.